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CATEGORY

Campaign

Dentsu Africa come out top at 2023 Pitcher Awards 

Dentsu Africa have once again pulled out all the stops at the sixth edition of the much-anticipated Pitcher Awards, walking away with 32 awards this...

Marketing campaigns that made 2022 memorable

As far back as Ancient Egypt, advertising has served a critical purpose in the business world by enabling sellers to effectively compete with one...

Rite Foods refreshes consumers at Eko Miami colours of Life festival in Lagos

The city of Lagos, Nigeria came alive with live music performances, food, dance, art, Santa's grotto, games and more as Rite Foods Limited, Nigeria’s...

Lord’s Achievers Awards ranked third in ‘Experiential Campaign Of The Year’ category at 2022 ADVAN Africa award

The Lord’s Achiever’s Award, an impact initiative of Grand Oak Limited, emerged as the “Experiential Marketing Campaign of the Year 2022” at the ADVAN...

X3M Ideas recognised for creative expertise across Africa, Europe, Middle East

Following the announcement of its global expansion earlier in the year, leading full-service marketing communications agency, X3M Ideas has received several accolades for work...

Gulder unveils the ultimate squad of senior men

Three Nigerian personalities, actor and influencer Pere Egbi; music producer and label executive Larry Gaaga; and creative entrepreneur Cubana Chief Priest, have been announced...

Peak Milk excites consumers with breakfast café experience 

Leading dairy brand and flagship product of FrieslandCampina WAMCO, Peak Milk has taken its latest campaign promoting healthy habits, quality dairy nutrition and reviving...

Navy launches campaign aimed at gen-zers who think they’ll never join

Timed to the 247th birthday of the U.S. Navy, the service branch has just launched its latest “Forged by the Sea” marketing campaign, developed...

Amstel Malta Ultra unveils Ese Brume as ambassador, launches new campaign 

Amstel Malta Ultra, a no sugar added premium malt drink and one of Nigeria’s biggest supporters of sports, launched a new campaign tagged, ‘Choose your...

Hero Lager celebrates consumer loyalty with Ka Anyi Wa Oji

O’Mpa, as Hero Lager is fondly called, especially in the South-East, launched the “Ka Anyi Wa Oji” campaign to celebrate its teeming loyal consumers...

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