Guinness Stout has had some of the most iconic television commercials in recent times, but “I Am The New Best Thing” TVC can’t be mentioned among those classic “Michael Power Race Against TIme”,  “The Ticket”, “Every Minute Made of Black’ and “Men and Women shouldn’t live together”.

However, the new TVC currently airing on match day live on SuperSport can’t go without a mention. Even my 3 year old girl is held captive by the storyline, which is basically captured in slow motion.

The TVC preaches togetherness and the suspense is well articulated. If you are a lover of Premier League, you won’t miss the ad before, during and after every match.

It might be difficult to narrate, but it is captivating and sensational though in motion picture. I love it, Guinness.

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