The marketing director Sub-Saharan Africa at Friesland Campina, Chris Wulff-Caesar, and group managing director of Jotna Nigeria Limited, makers of La Casera, Agu, have been listed on the Marketing World Awards Top 50 Africa Marketing Leaders for 2021 by Marketing World Magazine. This award is the premier continental platform for marketers, communicators and agencies across Africa. Now, in its tenth edition, the award held its 2021 ceremony in Accra, Ghana. It recognized outstanding organizations and individuals, who have delivered superior product value to the market and exhibited excellence in upholding concrete marketing strategies, displayed uniqueness and innovativeness, conveying clear messages to its consumers, and driving distinctiveness.
Wulff-Caesar, adjudged one of MWA Top 50 Africa Marketing Leaders, is an experienced Marketing Director and Commercial Operator with over two decades of proven professionalism, demonstrated in working in the fast-moving consumer goods (FMCG) industry. He is skilled in marketing management, business and strategy planning, innovation management, trade marketing and execution amongst others. Agu has successfully steered and managed over 20 brands in the Nigerian marketing landscape in the last two decades. A brand turnaround expert with sound creative skills set, strategic know-how, street level credibility and execution excellence, he has long metamorphosed from not only building brands to providing strategic imperatives that has grown several businesses. A multiple award winner and marketing thought leader of repute, he just added to his burgeoning crown “the Outstanding Marketing Personality of the Year award 2020 and Marketing Director of the year award 2020 by Marketing Edge Magazine.