A recruitment and Human Resource solutions provider in Sub-Saharan Africa, Jobberman, has launched its gender responsiveness campaign focused on elevating entrepreneurship and vocational training for young women.

According to the firm, the campaign will be held in Kaduna, Kano, Adamawa, Ondo, Katsina, Bauchi, Delta, Ogun, Benue, Edo, Lagos, and Oyo States.

The Head of HR at Jobberman Nigeria and Lead Advisor, She’s More Initiative, Samantha Ifezulike, disclosed during the unveiling of the campaign, tagged ‘She’s More’ and unveiled, at a press conference in Lagos, that it was a female-focused social awareness initiative created to elevate vocational skill training among women.

She added that it would empower them in fields such as soap making, perfume production, beads crafts, Insecticide production and more.

According to Ifezulike, the goal of the campaign is to train over 558,000 young women in business management, vocational skills, soft skills, and financial literacy and to support about 204,000 of them to start their businesses and help them become employers of labour.

She said, “International Women’s Month is a strategic period for us to launch this initiative. It is a testament to our commitment to not only invest in women but to accelerate the economic independence and advancement of women in Nigeria. Our focus on vocational training is to fill the business structure and skills knowledge gap in that sector of the economy.

“The ‘She’s More’ initiative is designed to deliver targeted intervention programmes based on insights gathered on the specific needs of each of our learning states.”

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